|Total Page Views||1,47,772|
|% of Total Site Sessions||4%|
|% New Sessions||69%|
|Total Add to Cart Value from Articles||Rs. 5,35,279|
|Category Page Views from Articles||2,5530|
|Average Time Spent on Article Pages||02:04|
|Details||April MTD: 1st – 24th||March MTD: 7th – 24th
(blog launched on 7th)
|No. of Articles Published||29||14|
|Overall Sessions to the Blog||251,551||15,222|
|Overall Sessions from Blog to Site||17,044||Not captured|
|% Sessions from Blog to Site||6.78%||Not captured|
|No. of Transactions||145||# of Add to Carts: 412|
|Revenue||186,174||Add to Cart Value: 158,771|
|% Converted to Purchase||0.85%||–|
Successfully planned and executed cross functional collaboration in competitive environment. From Zero to Live Within a month.
Content leads to 1.9x conversions & contributes to 5.1% transactions.
I wouldn’t be exaggerating if I say that Udit magically procured new templates from his hat to give our content the gorgeous look and experience you see today. He made it seem so effortless! From creating shortcodes that simplify publishing for the not-so-tech-savvy content team to developing any new format that content required in a jiffy, he found a smart UX solution!